Facebook

adminJuly 29, 2018
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6min

Fake products are steadily invading the market nowadays; from fake CDs to fake designer bags and fake smartphones. I’m sure most of you won’t be surprised if some of the accounts following you on your social media accounts are fake, too; in fact, it has totally gone mainstream.

For sure there are also others who do not realize that they are being followed by a number of bots and fake accounts. This is not anybody’s fault. Bot accounts, by nature, tend to follow popular accounts.

Facebook fake accounts and bots

In order to keep social media clean and authentic, people should take initiative in keeping an eye on their followers on social media, blocking or reporting anyone with a suspicious or spam account.

To do all that, you will need to know how to spot fake accounts. Since most of them are pretty authentic-looking, it is kind of hard for most internet users, especially those who are not tech-savvy, to distinguish the difference. To help you on your quest for a cleaner and safe social media experience, I’ll share some useful tips. Here they are;

Fake Accounts have Lots of Followers but Low Engagement

The easiest way to determine whether an account is fake is to see if it has a lot of followers, accompanied by a low level of engagement. It isn’t normal for an account that has over 1,000 followers to only have 2 or 5 likes per post. An authentic account usually has followers that are active and engaging; they regularly like or comment on each post.

Fake Social Accounts

Fake Accounts have an Engagement Rate that is too Fast

Most con artists today are getting wiser, and so they try to make an authentic account by having more followers and likes. They are able to do so by means of purchasing likes, which automatically likes anything that the account posts. What makes it more obvious is that these likes are accompanied by zero comments.

In addition, genuine accounts have an engagement that gradually takes place and usually has a decent balance between likes and comments.

Fake Accounts have an Engagement Rate that is too Fast

Fake Accounts Usually have Very Few Posts

A real account has many followers because they’ve done something to deserve it; just like how in Instagram you post pictures so that you can influence people to follow you. Now, isn’t it fishy to see an Instagram account that has over 1,000 followers to have only five to ten posts? Most likely those are fake accounts that are populated with fake followers.

Fake Accounts Usually Contain Shady Contents

Sometimes, you can just tell that an account is fake because it obviously looks shady. For instance, the account may have a photo of a handsome guy or a gorgeous girl as its profile picture, but when you look at the content, it is populated with blurry selfies or photos of beautiful landscapes. In short, the content of the account is populated with amateur content. The photos are probably stolen from accounts of other users in an effort to make their account look authentic.

Now that you are equipped with these pointers, you have a higher chance to avoid falling victim to bots and fake accounts. Always remember: “Stay safe on the Internet.”


adminJune 7, 2018
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6min

With the way the world of technology is advancing today, it isn’t so surprising to hear about someone finding their true love online. In fact, since online dating sites and apps have rapidly gained fame, we all know at least one person who has found love through the Internet.

And obviously, because of this trend, various online dating sites and apps have begun crowding on the Internet. It is, of course, a bit scary to sign up for an online dating site because one might worry about the trust and security aspects, not to mention that some of these online dating sites require a subscription fee. But contrary to popular belief, there are some online dating sites that are privacy-safe and surprisingly free, including Plenty of Fish, OkCupid, Tastebuds, Passion Network, and DateMySchool, to name a few.

Facebook Announces Dating Feature

During Facebook’s annual F8 Developer Conference, Mark Zuckerberg, who co-founded Facebook and is currently leading it as its Chairman and Chief Executive Officer, talked about how Facebook is developing a proprietary dating app separate from the rest of Facebook’s products; a new feature that will only be visible to non-friends who also opted into dating.

“This is going to be for building real, long-term relationships and not just for hook-ups,” Zuckerberg told the audience, explaining that the opt-in feature will allow users to build and share a separate dating profile.

With the way Facebook has collected data on every user, “a dating tool has always seemed the next logical step,” Chris Cox, Facebook’s Chief Product Officer, said.

Facebook Announces Dating Feature

How Will This New Feature Work?

First of all, users can opt-in to create a profile with just their first name. Their profile won’t be visible to friends, users who didn’t choose to sign-up for the dating feature, and most importantly, it won’t show up in the News Feed.

After that first and most important part, users are allowed to browse events in their city and groups that would match their interests; users can select to “unlock” one for dating. Then, users will be able to see the profiles of other dating users who’ve unlocked the same events or groups.

And after that, users can browse through other user’s profiles that show off a few of their photos together with some basic information about them. Users will be shown users based on mutual interests and friends, plus other data Facebook has on you.

Lastly, if both users are interested, they will be able to start a conversation in a special box, which is separate from Messenger and WhatsApp. For the user’s safety, only text can be sent through this message box for now.

How Safe Will This New Feature Be?

Facebook Privacy and Safety

However, the most important question to be asked is whether Facebook has built enough barricades between its social network and new dating feature. It will certainly be awkward to expand your network and then trying online dating in just one app. Also, if something bad happens, they could end up blaming the new dating feature, or worse Facebook itself. However, as Chris Cox explained, dating was always a natural fit for Facebook thanks to its ubiquity, data, and trusted platform for identity.

“We have designed this with privacy and safety in mind from the beginning,” Mark Zuckerberg said. The company has been under fire recently for possibly not doing this with its other features over the years.

So, how will this new dating feature fare? Let’s wait and see. As for most people, I think they would find it fun and interesting because it would surely help them build confidence and it would be a fun, new way to meet other people.


adminJune 3, 2018
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5min

About ninety-five percent of teens today have access to a smartphone and about forty-five percent of teens are almost constantly online. But did you know that younger internet users do not connect on Facebook as much as their seniors or older peers do? Although Facebook dominated social media across all age groups over the past years, today it has taken the back seat to YouTube, Instagram, and Snapchat among the teens.

Of course, Facebook is still being used by over half of all teens. But compared to YouTube, Instagram, and Snapchat, Facebook has clearly taken a back seat because most teens prefer to use the three aforementioned social media platforms. Facebook did manage to outpace Twitter, Tumblr, and Reddit.

Overall, Facebook is still, by a very wide margin, the biggest social network worldwide. As of the first quarter of last year, Facebook had almost 2 billion global monthly active users, of which 1.74 billion are mobile monthly active users. But it could not be denied that Facebook’s popularity has definitely plummeted among teenagers since they are ditching Facebook and picking YouTube, Snapchat, and Instagram.

A Change in Norm Among Teens

The social media habits of teenagers nowadays have, in some ways, changed. In 2015, a measly twenty-four percent of teens went constantly online, which is essentially half of the number that does so today.

Three years ago, Facebook was still the dominant social media platform on the Internet. A whopping seventy-one percent of teens said that they used Facebook, while forty-one percent said that they used it often. Instagram came in second with fifty-two percent of teens saying that they use it, and almost twenty percent said that they used it often. At the time, YouTube wasn’t even named among the most popular online platform choices of teens.

Today, teens are picking YouTube and ditching Facebook. I guess I should say that it isn’t that surprising because trends are always changing. What may be famous or popular now may be forgotten three to five years from now. Of course, that might not be the case in some things.

A Reason for the Sudden Change

The young teens of today have constant changing tastes in social media. They seldom stick with that their older peers liked in different aspects and trends. Although with regard to social media, there could be other factors that explain what it is that is chasing away young teens nowadays.

The organization did not bother to speculate on a reason for this, although in general, teens often turn away from services or things that become mainstream or when it is used by their parents.

One possible reason could be that they don’t want all of the services and features being provided by Facebook. One other possible reason could be that they mainly want a platform to connect with their friends while also staying relevant; they don’t want to see motivational memes, political nonsense, fake news, spam, or any kind of advertising. Young teens of today might prefer to connect in a private and protected environment.

A Concern for Teens’ Safety on Social Media

Although there are a lot of reminders and precautions being taken, some experts express their concerns about young users on social media. As a matter of fact, the young teens themselves have a divided opinion about the subject matter. They have, in fact, reckoned whether social media is good for them; almost a quarter thinks that it has a negative effect, while a third says that it’s a good thing, and nearly half think that it is neutral.



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